Over the past five years, Alpha Bank has successfully completed a series of ambitious strategic objectives. The success of these efforts is already reflected in its strong financial results and customer-centric approach, which has now become a fundamental pillar of its operations. Above all, however, it is recognized by the investment community, as Alpha Bank is the only Greek bank that has an institutional core shareholder from one of the strongest European banking groups and has doubled its market capitalization since the beginning of the year, recording the top performance in this sector among European banks.
The Bank is now entering the next phase of its journey, remaining committed to further strengthening its growth momentum to achieve the creation of even greater value for Shareholders, Customers, and its People.
In this context, the Bank is proceeding with targeted organizational changes, focusing on strategic sectors and aiming to leverage internal synergies, with the goal of:
• Closer integration of technological and digital operations for faster implementation of digital transformation, in order to become the most technologically advanced Bank in Greece.
• Accelerating transformation in Retail Banking, through upgrading product offerings and providing high-quality experience in key customer segments.
• Leveraging strategic opportunities, business partnerships and acquisitions, aimed at smooth integration of new activities and maximizing the value they offer.
• Continuous improvement of organizational operational efficiency, through:
– accelerating decision-making, with consolidation of areas and further delegation of responsibilities with corresponding assumption of areas of responsibility,
– strengthening cross-functional collaboration, with common administrative structures for teams that are called to collaborate more closely.
In this context, the Bank’s organizational structure is formed as follows:
Michalis Tsarbopoulos assumes the role of Chief Digital and Technology Officer and will report to the Deputy CEO, while being appointed as a member of the Bank’s Executive Committee. His responsibilities include Information Technology, Cyber Security, Group Data Management, Digital Banking, Central Procurement, as well as leveraging artificial intelligence and new technologies to enhance innovation.
The creation of the Chief Digital and Technology Officer’s area of responsibility is a strategic choice for accelerating digital transformation, simplifying operations and upgrading the experience of both the Bank’s Customers and Employees, through faster decisions and closer collaboration between related teams. As technology is not merely a tool, but a basic pillar for improving competitiveness and Bank development, Mr. Tsarbopoulos also takes on leading the effort to integrate innovative solutions into the organization with emphasis on artificial intelligence. The pursuit is optimal data management, aimed at both compliance with the BCBS239 regulatory framework and leveraging data as a source of value, business development and improving our Customers’ experience.
Stefanos Mytilineos assumes the role of Chief Integration and Group Initiatives Officer and will report to the Deputy CEO, while remaining a member of the Bank’s Executive Committee. His experience is expected to contribute substantially to implementing the Group’s development plan.
Within the framework of his new responsibilities, Mr. Mytilineos takes on responsibility for effective integration of acquired companies and activities, implementation of business partnerships, as well as exploring and submitting proposals for developing new activities and products. At the same time, he will collaborate closely with Executive Committee members to ensure the Group’s organizational and operational readiness for receiving and supporting every new strategic initiative.
Panagiotis Georgiopoulos assumes the role of Chief of Retail Client Strategies, reporting directly to the CEO, and is appointed as a member of the Executive Committee.
The new architecture in Retail Banking emphasizes simplified and personalized Customer experience, through horizontal solutions that leverage technology and data capabilities, aimed at making Alpha Bank the first choice of Customers for every banking need. With many years of experience in leadership positions in the telecommunications sector and proven ability in transforming Retail customer service models, Mr. Georgiopoulos takes on implementing the strategy and continuing the transformation of Retail Banking, giving further emphasis to high value segments, developing new innovative products, and formulating targeted strategies for providing a high-level personalized banking experience to the Customer.
Within the framework of his role, he will be responsible for Digital Sales, Customer Experience, Customer Value Management, Marketing and Public Relations, as well as customer service services, including Call Centers. He will collaborate closely with the Chief Digital and Technology Officer to leverage Data Analytics capabilities, with the purpose of developing multi-channel, targeted solutions that will enhance sales, increase Customer satisfaction and strengthen the Bank’s position in a constantly changing environment. His appointment signals the choice of a modern, commercial and absolutely customer-centric Retail Banking model, which is based on data, technology, collaboration and deep understanding of Customer needs.
Maria Papageorgiou, having traveled a long journey in the organization and having served at all levels of the Branch Network, assumes the role of Chief Retail Distribution Officer, reporting directly to the CEO. Alpha Bank strengthens the role of the front line, aimed at immediate response to Customer needs and empowering the Network. In her new role, Mrs. Papageorgiou will focus on completing the transformation of the Branch Network, as well as developing models for evolution and development of Employees in the Network.
Statement by Alpha Bank Group CEO Vasilis Psaltis
“Alpha Bank enters decisively into the next phase of its journey. We build on the strong foundations of progress of recent years and invest in what has always been our most valuable capital: our People and their commitment to continuous evolution. The strategic strengthening of our Senior Management Team reflects our ambition to shape a Bank that will operate even more flexibly, more customer-centrically and more effectively and will create even greater value for our Shareholders, our Customers and the Greek economy.
Michalis Tsarbopoulos and Stefanos Mytilineos are two distinguished executives, with long and substantial contribution to the Organization. With their industriousness, ethos and acumen, they have repeatedly proven their ability to bring results and to guide the Organization safely in the most demanding conditions.
At the same time, I have the pleasure to welcome to our Executive Team Panagiotis Georgiopoulos, an executive with extensive experience in transforming customer-centric models, in the telecommunications industry and beyond. His strategic thinking, organizational effectiveness and proven ability to bring technology close to the real customer experience, will significantly enrich our dynamics in Retail Banking.
These changes do not constitute a typical reorganization, but the necessary leap for a modern and dynamic bank, with strong foundations, that operates with speed and transparency, supports entrepreneurship, invests in its people and creates opportunities for progress for all. I want to thank the Board of Directors for its continuous support, as well as our Executive Team and all our People for their tireless effort”.
Special reference to Isidoros Passas
Isidoros Passas is departing for personal reasons from his position as Chief of Retail Banking.
Alpha Bank Group CEO Vasilis Psaltis stated:
“I would like to express my warm thanks to Isidoros Passas for his steady and substantial contribution of more than a decade to Alpha Bank’s journey. With high professionalism, consistency, and genuine care for front-line People, he supported the Organization in critical periods and contributed substantially to the transformation of our Network, leaving a strong imprint on Retail Banking. Isidoros will remain alongside the Management Team in the coming period, ensuring smooth succession and continuity of the work that has been accomplished within the framework of the new organizational structure of Retail Banking. I thank him for all his support, his daily work and his contribution to the Bank’s results so far. I sincerely wish him good success in the continuation of his journey”.
The composition of Alpha Bank’s Executive Committee is formed as follows (effective from 15.07.2025):
Chairman:
• Vasilis E. Psaltis, Chief Executive Officer
Members:
• Lazaros A. Papagaryfallou, Deputy CEO
• Spyros A. Andronikakis, Chief Risk Officer
• Ioannis M. Emiris, Chief of Wholesale Banking
• Nikos V. Salakas, Chief of Corporate Center and General Counsel
• Panagiotis K. Georgiopoulos, Chief Retail Client Strategies Officer
• Stefanos N. Mytilineos, Chief Integration and Group Initiatives Officer
• Fragkiski G. Melissa, Chief Human Resources Officer
• Giorgos V. Michalopoulos, Chief Wealth Management Officer
• Vasilis G. Kosmas, Chief Financial Officer
• Michalis V. Tsarbopoulos, Chief Digital and Technology Officer
