Piraeus Bank is innovating once again, introducing a rewards program for transactions made via IRIS Payments at physical points of sale. Specifically, it becomes the first bank in the Greek market to launch a rewards program for payments made through the IRIS Payments service at physical stores (POS). With this initiative, the bank offers its customers an additional powerful incentive to take advantage of the speed and convenience of instant payments made directly from their bank account.
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Starting July 22, Piraeus Bank customers who make purchases using IRIS Payments through a POS terminal — by scanning the IRIS QR code via the Piraeus app — will earn 10 yellows for every transaction, while enjoying a fast, easy, and secure payment experience. This move highlights the bank’s strategic commitment to encouraging the adoption of modern payment methods and delivering added value to its customers.
Through its Yellow Rewards Program, Piraeus Bank further enhances the everyday value of its customers’ transactions by combining the convenience of instant payments with meaningful rewards benefits — reinforcing its leading role in the evolution of digital payments in Greece.