Chocolates, sweets and ice cream have now become “bitter” as their prices continue to rise increasingly. This trend affects both consumers and businesses in the sector, creating new challenges in the market and daily consumption.
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Niki Vangeli, marketing and sales director of a patisserie chain network spoke to “Society Hour MEGA” about ice cream and its price, which has skyrocketed. “The increase is 5% this year, even though raw materials are 30% and above. We want to keep ice cream as a pleasure and not as a luxury. A scoop costs us 2.40 euros but we have the ability for someone to add two flavors. The scoop is ‘undervalued’, which for us is 150 grams. In packaged ice creams and ice creams at kiosks, prices are double compared to a patisserie in terms of grams and price per kilo,” she noted characteristically.
Ice cream: What causes the price increases
-The increase in raw materials (cocoa, sugar, milk, etc.).
-The increase in total operating costs (energy, rent, equipment maintenance, staff insurance contributions).
Examples of price increases
1st example:
1 ice cream stick:
- 2024: weighed 68 gr. and cost 2.78€
- 2025: reduced to 66 gr. with price 3.84€ (+38%)
2nd example:
Ice cream at the neighborhood patisserie:
One scoop in a cup
- 2024: From 1.70€ to 3.80€
- 2025: From 1.90€ to 4€
(simple flavors: vanilla – chocolate etc.)
+0.20€ parfait flavors (nuts, fruits, chocolate pieces)
*Extra charge for… a little syrup
3rd example:
Bulk
-2024: from 15€ to 18.50€ per kilo
-2025: from 16.50€ to 20€ per kilo.
