Harley-Davidson Athens, a member of the Fais Group, successfully hosted the Harley-Davidson Demo Truck at its new dealership (Ifaistou 2 & Varis-Koropiou Avenue), bringing together a crowd of riders and brand enthusiasts for a two-day event filled with experiences, freedom and authentic Harley energy. The Harley-Davidson Demo Truck represents one of the brand’s most impressive experiences worldwide. It’s a fully equipped truck that travels throughout Europe, hosting all Harley-Davidson models. The Demo Truck brings the company’s entire motorcycle range closer to enthusiasts so they can experience the thrill of riding through organized test rides. The presence of the Demo Truck in Greece is a significant event for Harley-Davidson Athens, as it gives the Greek audience the opportunity to experience an international event at the local level.

Participants had the opportunity to ride the new Harley-Davidson 2025 models, experiencing firsthand the performance, technology and unique identity of the brand.

Throughout the event, the new V-Twin Café at Harley-Davidson Athens offered visitors excellent coffee and pastries, creating the ideal relaxation spot for all participants.

International media trip held during the two-day event
Simultaneously, as part of the two-day event, an international Harley-Davidson media trip took place, featuring both Greek and foreign journalists. Journalists from Poland, Hungary, Slovakia and Czech Republic rode from Athens to Alepochori, Psatha and Sounio with the new 2025 models and were thrilled by the Greek landscapes!

Harley-Davidson Motor Company’s choice to conduct the international presentation through the official Athens dealer is a great honor for the Greek market and the Fais Group, highlighting the brand’s dynamism and consistency on both local and international scenes.

With rich photographic and video material, the event showcased to the fullest the authenticity, passion and spirit of freedom that characterize Harley-Davidson.
