The Thessaloniki International Fair 2025 will host another significant technology presence this year. Huawei, marking 20 years of activity in the Greek market, will present the Huawei Exhibition Truck on September 7th at CHANTH Square, directly in front of HELEXPO’s main entrance.
The Enterprise Roadshow is an international Huawei initiative that began with the goal of bringing the company’s technological solutions closer to businesses and organizations. Through a specially designed exhibition truck, the company interactively presents its capabilities, highlighting practical applications in both private and public sectors.
The tour has already made stops in countries such as France, Germany, Switzerland, the Netherlands, Poland, and Turkey, attracting thousands of visitors. Overall for 2025, the Roadshow is expected to cover 29 cities across 17 countries. The selection of Thessaloniki as a stop is considered strategically important, as the Thessaloniki International Fair represents a premier exhibition event for Greece and Southeast Europe.
Technologies that make the difference
The Roadshow will showcase solutions that address real market needs, such as:
-Data storage infrastructure and cloud solutions for security and reliability.
-Networks and fiber optic technologies that improve speed and connectivity.
-Specialized applications for education, healthcare, public administration, tourism, and retail.
Special mention goes to HUAWEI eKit, the new sub-brand that will be presented for the first time in Greece through this successful roadshow.
eKit targets Small and Medium Enterprises, providing easy and efficient solutions for equipment installation, management, and operation. The platform, already active in more than 100 countries, aims to strengthen the business activities of SMEs, which form the backbone of the Greek economy.
With the Enterprise Roadshow’s presence at the Thessaloniki International Fair, Huawei is not limiting itself to a typical exhibition participation. Instead, it offers the public the opportunity to get acquainted with and test technologies that shape the digital future.
In this way, the company confirms its commitment to the Greek market and its active support for the digital transformation of businesses and public organizations.
For those who won’t have the opportunity to visit the Thessaloniki International Fair, more information is available at the link: Enterprise Roadshow 2025.
