The indoor basketball arena of the Olympic Athletic Center of Athens (OAKA) and its surrounding area will now be called TELEKOM CENTER Athens. The renaming is due to the fact that the COSMOTE TELEKOM group is the naming sponsor for 5 years until 2030.
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TELEKOM CENTER Athens is evolving into one of Greece’s most important sports and entertainment centers, featuring the fully renovated indoor basketball arena, connected training facilities, auxiliary buildings, and the entire surrounding area, including Parking P5 where cultural events take place.
This iconic venue is set to become a multidimensional entertainment space for everyone – parents, families, students, and visitors of all ages – operating year-round and hosting major sporting events, concerts and festivals, conferences, top cultural events, recreational areas, and dining facilities.
“Strategic commitment” investment in TELEKOM CENTER Athens
Regarding the naming sponsorship of this multi-venue space at OAKA, Panagiotis Gavrilidis, Chief Commercial Officer Consumer Segment of OTE Group, stated: “The investment in TELEKOM CENTER Athens reflects our strategic commitment to being where society’s heart beats: in sports, culture, and innovation. We deeply believe that sports and culture have the power to unite people, bridge differences, and create shared experiences. True to our promise to our customers to connect their world, we are building the future of experience, beyond telecommunications.”
“The five-year partnership with COSMOTE TELEKOM for renaming the Indoor Basketball Arena to TELEKOM CENTER Athens is part of the broader vision of Mr. D. Giannakopoulos, KAE PANATHINAIKOS AKTOR, and White Veil, as already being implemented, for the comprehensive upgrade of the complex, aiming to transform it into an ultra-modern hub of sports, entertainment, and digital experiences. This partnership declares in the most resounding way once again our commitment to strategic synergies of global reach, which will support and actively contribute to the upgrade and overall development of sports in our country,” states White Veil company.
TELEKOM, the leading telecommunications brand globally and one of the world’s top brands regardless of sector, actively supports major venues and multifunctional spaces, such as T-Mobile Arena in Las Vegas, T-Mobile Center in Kansas, and Telekom Dome in Bonn. The naming agreement for TELEKOM CENTER Athens adds it to the list of major venues worldwide that bear the “T” brand logo.